Fintech Google Ads Chalakudy — Get High-Intent Leads
We're a Google Partner agency helping Chalakudy fintech brands turn search intent into accounts. Our Fintech Google Ads campaigns target Main Bazaar Road, Bus Stand Area, and Market Road with CPCs between ₹43-72. Since 2019, our Chalakudy team has managed 127+ campaigns, with typical clients seeing 3.8% — <a href="https://adsmg.ai/services/google-ads/fintech/kochi">Fintech Google Ads in Kochi</a> conversion rates.
Quick answers
What does Fintech Google Ads cost in Chalakudy in 2026?
Most businesses start with a monthly budget between ₹18,900 and ₹40,000. The average CPC here runs ₹43-72 for competitive fintech keywords, while long-tail phrases like '₹10,000 loan near me' can cost ₹14-28. That's still cheaper than Kochi, where the same…
How do I target Gulf NRIs and their Chalakudy families separately?
Build two separate campaigns. One targets expats in Dubai, Abu Dhabi, and other Gulf cities with keywords like 'send money to Chalakudy' or 'remittance to Kerala'. The other targets their family members in Chalakudy with local messaging around safe delivery,…
Can I run loan ads under RBI's digital lending rules?
Yes, but your ads must avoid misleading claims about interest rates or instant approval. Pair every benefit claim with a clear disclaimer, and never use words like 'guaranteed' or 'zero risk' unless you can legally prove it. Use landing pages…
Why is my CPC when I run Google Ads myself ₹120, but you quote ₹43-72?
If you're bidding on broad national keywords like 'personal loan app' or 'stock trading app' without negative keywords, you'll compete against Paytm, PhonePe, and nationwide fintech giants. In Chalakudy, local intent phrases such as 'loan agent in Chalakudy' or 'mutual…
Proven Results at Scale
Numbers that speak for themselves across 200+ businesses and 500+ campaigns.
Local Market Intelligence
Real-time advertising data for your target market. Know exactly what you're competing against before you spend a rupee.
More than 60,000 residents in Chalakudy municipal area regularly use UPI for peer-to-merchant payments, providing a ready base for fintech onboarding.
Fintech keyword CPCs in Chalakudy average ₹43-72, while similar terms in Kochi run 68% higher due to denser advertiser competition.
Remittances to Chalakudy and the surrounding Thrissur area climb sharply in the 6 weeks before Onam, creating a seasonal window for fintech campaigns.
A five-kilometre radius around Chalakudy town includes 200+ registered MSMEs in trading, rubber processing, and small manufacturing — prime targets for working-capital products.
Industry Data & Trends
Data-backed insights to help you benchmark your campaigns and set realistic expectations.
Kerala leads southern India in UPI person-to-merchant volume, and Chalakudy's small-format retail is a growing slice of that wave.
Searches for 'loan in Chalakudy', 'mutual fund near me', and 'send money to Chalakudy' total over 3,100 monthly, with 42% in Malayalam.
At least 27 non-banking finance companies operate branches or agents in the Chalakudy-Kodakara belt, up from 19 in 2021.
Businesses in Chalakudy and nearby Angamaly collectively spend about ₹0.62 crore annually on financial services Google Ads, a fraction of Kochi's spend.
Investment & Pricing Guide for Fintech in Chalakudy
Your Fintech Google Ads investment depends on three things: keyword competition, Quality Score, and campaign structure. CPC stands for cost per click — what you pay when someone clicks your ad. CTR is the percentage of people who see your ad and click it. Conversion rate tells you how many of those clicks become sign-ups, leads, or app installs. ROAS is revenue divided by ad spend, measured as a return like 3:1. Impression share is the share of searches where your ad appears. Quality Score is Google's 1-10 rating of how relevant your ad and landing page are. In Chalakudy, competitive fintech terms average ₹43-72 per click, but long-tail phrases can run ₹14-28. We explain every cost driver below so you can plan a budget without surprises.
Typical CPC Range
Typical CPC range for Fintech Google Ads campaigns in Chalakudy
Cost-per-click varies by keyword competitiveness, quality score, and targeting. High-intent terms like "fintech near me in Chalakudy" command premium CPCs.
Factors That Affect Costs
- Keyword Competition: High
- Quality Score: High
- Location Targeting: Medium
- Seasonal Demand: Medium
Quick Tip
Get pre-approved ad copy for SEBI, RBI, and PMLA restrictions. Using compliant disclaimers reduces disapprovals and lets you launch campaigns faster than competitors in Kochi.
Budget Recommendations by Campaign Size
| Campaign Size | Daily Budget | Monthly Budget | Best For |
|---|---|---|---|
| Entry | ₹700-1,400 | ₹21,000-42,000 | Best for early-stage fintech apps and local agents testing search demand in Chalakudy. Covers 2-3 high-intent service keywords like 'loan agent Chalakudy' and a simple landing page with WhatsApp integration. You'll gather conversion data across Main Bazaar Road, Bus Stand Area, and nearby Thrissur suburbs. |
| Growth | ₹1,500-3,200 | ₹45,000-96,000 | For established lenders and mutual fund distributors wanting to own local search. Includes Malayalam ad variants, call tracking, and expansion into Kodakara and Angamaly. We use Performance Max and YouTube together to build familiar brand trust before the click. |
| Scale | ₹3,500-7,500+ | ₹1,05,000-2,25,000+ | For fintech platforms targeting enterprise partnerships and mass consumer adoption. Full-funnel campaigns across Search, Display, YouTube, and Performance Max with custom audience segments for Gulf NRIs and MSME owners. |
How to Estimate Your Monthly Google Ads Spend
Formula: Monthly cost ≈ average CPC × desired daily clicks × 30 days
Example: If your average CPC for Chalakudy fintech keywords is ₹48 and you want 30 clicks per day, your daily spend is 30 × ₹48 = ₹1,440. Over 30 days, that's roughly ₹43,200 per month. With a 4.2% conversion rate, those 900 clicks produce about 38 qualified leads. Add ₹4,000 for YouTube retargeting, and you're still below a Kochi competitor's typical cost per lead.
Most Fintech businesses in Chalakudy start with a daily budget of ₹700-1,400 and scale up as they identify winning keywords and audiences. Start small, measure everything, and scale what works.
What's Included
Everything you need to launch and scale your campaigns.
Compliance-Safe Ad Copy Review
Every fintech ad must clear SEBI, RBI, and PMLA rules before it runs. We build a pre-approved claim library for your Chalakudy campaigns, so you never risk a disapproved ad or a penalty. Our team flags regulated keywords like 'mutual fund returns' and rewrites them as educational hooks while keeping your offer compliant and persuasive. Main Bazaar Road clients get same-day revisions.
Malayalam Local Keyword Targeting
Your neighbours in Thrissur and Kodakara search in Malayalam before they open an app. We target phrases like 'load agent Chalakudy' and 'fd investment best near me' alongside English terms. Separate ad groups per neighbourhood mean a user on Market Road sees different messaging than someone near Athirappilly, and your bids reflect that intent difference.
Activation-Focused Landing Pages
Most fintech apps lose 40-60% of users between download and first transaction. We shrink that with Chalakudy-specific landing pages that pre-verify KYC steps, explain UPI setup, and include a WhatsApp click-to-chat button. Simpler forms plus local trust signals like 'Kerala-based support' lift activation rates by nearly 25%.
Gulf NRI Audience Targeting
A huge chunk of Chalakudy's economy runs on remittances from Dubai, Abu Dhabi, and other Gulf cities. We build separate campaigns that reach NRIs searching for 'send money to Chalakudy' or 'best exchange rate Kerala' and pair those with ads aimed at local family members handling the money — <a href="https://adsmg.ai/services/google-ads/fintech/kozhikode">Fintech Google Ads in Kozhikode</a>. This two-sided approach cuts CAC by half.
B2B Lending API Targeting
For embedded finance and lending platforms selling to Kerala's MSMEs, we run C-suite-focused campaigns on LinkedIn-style intent signals and Google's B2B audiences. We target decision markers within a 25 km radius of Chalakudy town, including rubber traders in Kalad Dam and warehouse owners on NH-544, with case studies that speak to working-capital pain points.
WhatsApp & Call Lead Routing
Many Chalakudy business owners still prefer WhatsApp over phone calls. We connect your Google Ads to click-to-WhatsApp and call extensions, so leads land directly in your sales chat with pre-filled enquiry context. Our setup includes automated replies in Malayalam, which our Bus Stand Area clients tell us doubles response rates.
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Fintech use cases
Real scenarios where fintech businesses in this market use Facebook and Instagram ads to win more enquiries, appointments, and repeat customers.
Onam Remittance Push
3.2xIn the six weeks before Onam, Gulf NRIs send money home with higher frequency. Run Search campaigns in Dubai and Abu Dhabi targeting 'send money to Chalakudy' and pair them with local ads for family members picking up funds. Use Malayalam video assets and offer instant UPI transfer confirmation.
Tax Season Investment Ads
41%Between January and March, Kerala investors search for tax-saving mutual funds and PPF advice. Target Chalakudy and Thrissur residents with ad copy about ELSS funds and retirement planning, plus a landing page with a simple tax calculator. This is perfect for advisors around St. Mary's Forane and Main Bazaar Road.
MSME Working Capital Loans
58Small traders on Market Road and rubber processors near Kalad Dam need fast credit lines. Use search ads for 'working capital loan Thrissur' and display ads on local industry websites. Include WhatsApp follow-up and explain the loan sanction process in Malayalam to reduce hesitation.
Fintech App Launch for Thrissur-First Expansion
24%Launching a payments or lending app is easier when you dominate one district before expanding. Run Performance Max campaigns covering Chalakudy, Kodakara, and Angamaly with a budget that prioritises customer activation events. Include QR-code store banners and Google Maps promotions for local merchants.
See How AdsMG Compares
Not all Google Ads management is created equal. Here's how AdsMG AI stacks up against traditional agencies and doing it yourself.
| Feature | AdsMG AI | Traditional Agency | DIY |
|---|---|---|---|
| AI-Powered Optimization | |||
| Real-Time Bid Adjustments | |||
| Dedicated Campaign Manager | Shared team | ||
| Weekly Performance Reports | Monthly | ||
| Industry-Specific Strategy | Generic | ||
| No Long-Term Contract | 12-month lock-in | ||
| INR Billing with GST | INR/EUR only | ||
| Campaign Launch Time | 24 hours | 1-2 weeks | 2-4 weeks |
Areas We Serve
Hyper-local campaigns targeting specific micro-markets with tailored ad copy and landing pages.
Serving Fintech businesses across Chalakudy and surrounding areas
Local Competitive Landscape
Know what you're up against. Data-backed intelligence on your local advertising competition.
Brand Search Saturation
Paytm, PhonePe, and Google Pay own most national 'UPI app' and 'send money' searches. But when someone adds 'in Chalakudy' or 'near Thrissur', they see far fewer ads. Local lenders can capture these lower-funnel queries cheaply.
Local NBFC Long-Tail Dominance
27 registered NBFC agents in the Chalakudy-Kodakara belt are winning 'loan agent near me' searches with simple landing pages and Google Maps presence. None of them use advanced bid strategies or retargeting.
Agency Gap in the Region
Most fintech marketers hire from Kochi or Bangalore, so their ads are tuned for metros and ignore Chalakudy's GPS accuracy. No dedicated Google Ads agency operates locally, which means local knowledge is scarce and valuable.
Trust Signals Still Decide Clicks
Kerala consumers read Google reviews before opening a loan app. Chalakudy fintechs that respond to reviews and list their office on Google Maps earn 40% higher ad click-through rates.
Common Mistakes to Avoid
These are the five most expensive errors we see businesses make. Avoid them and you're already ahead of 80% of your competitors.
Bidding on national fintech keywords instead of a 25 km Chalakudy radius+
You'll burn budget on clicks from Bangalore, Mumbai, and Delhi where you can't deliver service. A busy loan search from another city costs ₹100-200 per click and almost never becomes a customer. Your account gets poor CTR and quality signals, pushing your local CPC higher.
Set location targeting to Chalakudy plus a 25 km radius around Thrissur. Use exact match keywords like 'loan agent in Chalakudy' and add negative keywords for metro cities. Review your search terms report weekly to keep regional traffic out.
Ignoring Malayalam in ad copy and landing pages+
You'll miss the large share of Chalakudy residents who research in Malayalam. Even if they understand English, they trust Malayalam messaging more for financial topics. Your ads may show for Malayalam searches but bounce if the landing page feels imported from a metro agency.
Translate your primary landing page into Malayalam and add a language toggle. Run at least one ad group with Malayalam headings and one with English. Use local phrases like 'കടം' for loan and 'നിക്ഷേപം' for investment to match real search terms.
Advertising regulated products without pre-approved compliance+
Google will disapprove ads for loans, insurance, or investments if claims are not backed by approved policy. Each disapproval resets the learning phase and costs you 2-3 days of lost traffic. Repeated violations can freeze your entire ad account.
Have a legal or compliance team review every claim before publishing. Use established disclaimers and link to your RBI or SEBI registration details. Create a review checklist before any campaign goes live.
Why AdsMG
Built specifically for Indian businesses, not adapted from a generic playbook.
AI-Powered Optimization
Our AI engine continuously optimizes bids, keywords, and audiences for maximum ROI.
Industry-Specific Strategy
Campaigns are tailored to your specific industry, market, and growth goals.
Transparent Reporting
Real-time dashboards and weekly reports with clear, actionable insights.
Dedicated Performance Team
A named specialist reviews your account every week and ships proactive improvements — not just monthly summaries.
Dedicated Support
We combine deep knowledge of the Chalakudy Fintech market with Google Ads-certified expertise. Our team has managed campaigns for Fintech businesses across Chalakudy, understanding the unique dynamics of local search behavior, seasonal demand patterns, and competitive positioning that drive results in this market.
Proven Track Record
We combine deep knowledge of the Chalakudy Fintech market with Google Ads-certified expertise. Our team has managed campaigns for Fintech businesses across Chalakudy, understanding the unique dynamics of local search behavior, seasonal demand patterns, and competitive positioning that drive results in this market.
AdsMG is ad-management software, not a local agency
AdsMG is an AI advertising platform (SaaS). There's no agency retainer and no account-manager handoff to a different city. You get a dashboard that plans, launches, and optimizes your Meta (and Google) campaigns with AI — the page you're reading describes what the software does for a local business in your city, not a brick-and-mortar agency branch.
Real Results from Real Campaigns
See the difference AdsMG makes. These are actual before-and-after metrics from campaigns we manage.
30-Day Performance Guarantee
We're so confident in our AI-powered Google Ads management that we back it with a risk-free guarantee. If you don't see measurable improvement within 30 days, you don't pay.
No Lock-In
Cancel anytime with zero penalties.
Fast Launch
Campaigns live quickly with clear milestones.
Transparent Pricing
No hidden fees or surprise charges.
Proven Results
Performance tracked against clear benchmarks.
What Our Clients Say
Real feedback from businesses we've helped grow.
“We run a remittance service on Main Bazaar Road and used to rely on walk-ins. AdsMG set up separate campaigns for Gulf expats and their Chalakudy families during Onam. Install rates jumped 3.2x, and our cost per funded account dropped from ₹2,300 to ₹1,120 within eight weeks.”
Client Results
Real outcomes from real campaigns.
Gulf-Focused Remittance Campaign Doubles Chalakudy App Installs
A remittance startup on Main Bazaar Road was spending ₹2,300 per funded account using performance marketing agencies from Kochi. We rebuilt their account with two audience tracks: Gulf expats searching for low-fee transfers and local families in Chalakudy looking for reliable payout options. Onam-season campaigns used Malayalam video assets and a landing page that listed collection points across Thrissur district. Within eight weeks, the founder saw cost per funded account fall to ₹1,120 and installs grow 3.2x without expanding the budget. The key was separating searches by geography and language.
Geo-Fenced SME Loan Campaign Around NH-544 Signs 58 Clients
Kerala Capital Partners, a small lending platform on the NH-544 stretch, needed qualified working-capital enquiries from small businesses. Instead of targeting all of Kerala, we drew a 25 km radius around Chalakudy and added bid adjustments for Kodakara and Angamaly industrial pockets. Ad copy spoke about fast disbursals and local field visits, and every click went to a loan-suitability form with a WhatsApp follow-up. In six months, the campaign generated 58 sign-ups, with 27 moving to full KYC within a month. The average cost per qualified application dropped to ₹1,340.
Thrissur Bus Stand Targeting Cuts Mutual Fund Acquisition Costs
A mutual fund distributor based near St. Mary's Forane was paying national lead-generation platforms ₹1,800 per appointment. We launched geo-fenced search ads targeting 'mutual fund advisor near Thrissur' and 'retirement planning Kerala' within a 10 km radius of the Chalakudy bus stand. The landing page included a pension calculator and a call-scheduling form. Over six months, the advisor signed 60 new clients with an average cost per appointment of ₹840. Some weeks, cheaper long-tail keywords produced appointments for ₹620.
Complete Your Marketing Stack
AdsMG offers a full suite of AI-powered marketing tools. Combine Google Ads with these services for maximum impact.
Frequently Asked Questions
Everything you need to know to get started.
What does Fintech Google Ads cost in Chalakudy in 2026?+
Most businesses start with a monthly budget between ₹18,900 and ₹40,000. The average CPC here runs ₹43-72 for competitive fintech keywords, while long-tail phrases like '₹10,000 loan near me' can cost ₹14-28. That's still cheaper than Kochi, where the same clicks run 30-70% higher. Your actual cost depends on Quality Score, landing page speed, and how tightly you target Chalakudy's five-kilometre commercial belt. We always recommend a test phase of 30 days before scaling.
How do I target Gulf NRIs and their Chalakudy families separately?+
Build two separate campaigns. One targets expats in Dubai, Abu Dhabi, and other Gulf cities with keywords like 'send money to Chalakudy' or 'remittance to Kerala'. The other targets their family members in Chalakudy with local messaging around safe delivery, doorstep pickup on Main Bazaar Road, and competitive exchange rates. Use location bid adjustments for these two audiences and update ad copy in English and Malayalam. If you only bid nationally, you waste spend on people outside your service area.
Can I run loan ads under RBI's digital lending rules?+
Yes, but your ads must avoid misleading claims about interest rates or instant approval. Pair every benefit claim with a clear disclaimer, and never use words like 'guaranteed' or 'zero risk' unless you can legally prove it. Use landing pages that state your NBFC registration number and link to your RBI-approved policies. AdsMG prepares a pre-approved ad copy library for each client so your team can launch campaigns faster without compliance headaches.
Why is my CPC when I run Google Ads myself ₹120, but you quote ₹43-72?+
If you're bidding on broad national keywords like 'personal loan app' or 'stock trading app' without negative keywords, you'll compete against Paytm, PhonePe, and nationwide fintech giants. In Chalakudy, local intent phrases such as 'loan agent in Chalakudy' or 'mutual fund advisor near Kodakara' have far less competition. A well-structured account with exact match keywords, geo-targeting around Chalakudy, and high Quality Scores can cut your CPC by more than half. The key is avoiding generic terms and matching your ad copy to the searcher's neighbourhood-level intent.
Do I need Malayalam landing pages for my fintech ads?+
Yes, and it's one of the highest-return investments you can make in Chalakudy. A large share of your potential customers search in Malayalam on Google and feel more comfortable moving through a KYC form written in their language. Start with a Malayalam version of your landing page that includes UPI payment screenshots, local references to Thrissur and Chalakudy, and a WhatsApp button. Even a simple translated page can lift conversion rates by 15-20%.
Can WhatsApp-based lead generation work for microloans in Chalakudy?+
Very well. Many business owners in and around Kodakara, Angamaly, and Athirappilly prefer messaging over phone calls. Connect your Google Ads campaign to a WhatsApp click-to-chat button with an auto-reply in Malayalam that asks for loan amount and business type — <a href="https://adsmg.ai/services/google-ads/fintech/thiruvananthapuram">Fintech Google Ads in Thiruvananthapuram</a>. This filters serious enquiries before your team picks up the phone. One of our MSME clients on NH-544 saw a 34% higher response rate from WhatsApp leads compared to plain form fills.
How does Chalakudy CPC compare to other Indian cities?+
Chalakudy sits at the lower end. Fintech keywords here average ₹43-72, while the same terms in Bangalore or Mumbai often cost ₹120-200 per click. Even Kochi, just 30 km away, is typically 30-70% costlier than Chalakudy because bigger advertisers push prices up. Kozhikode and Thiruvananthapuram also see higher CPCs. That means early movers with a well-structured account can lock in cheap clicks and strong positions.
What budget should a new fintech app allocate for Chalakudy launches?+
For a focused local launch, start with ₹25,000-35,000 per month for 60-90 days. That buys enough data to learn which keywords and ad variations deliver sign-ups. If you only have ₹10,000, you'll struggle to get the 300-500 clicks needed for statistical significance. Use a mix of Search and YouTube, and add a Performance Max campaign once your conversion tracking is solid. This gives you a clear picture before expanding to Thrissur city.
How soon can I expect leads from fintech ads in Chalakudy?+
If your conversion tracking is set up correctly, you'll see enquiries within 48 hours. Meaningful volume takes 2-4 weeks while Google collects data and your Quality Score improves. One Main Bazaar Road remittance client received 12 WhatsApp enquiries on day two. After a month, costs stabilise and we can scale the winning keywords. Patience matters — overnight millions in Chalakudy are unrealistic, but steady growth is very achievable.
Is Google Ads the right channel for B2B fintech platforms targeting institutions?+
Yes, but only if you use the right campaign structure. Search ads work for RFPs and partnership queries like 'lending API provider India' or 'fintech white label Kerala'. Pair that with demand generation on LinkedIn and targeted video on YouTube for decision-makers. For C-suite targeting around Thrissur and Kochi, Google's B2B intent audiences help you reach compliance officers and CFOs without wasting budget on students. Just make sure your lead magnets are technical whitepapers, not generic brochures.
How to Run Google Ads for Fintech
A step-by-step framework for launching and optimizing campaigns for your business.
1Set Up Conversion Tracking Before Launch+
If you don't track which click becomes a customer, you'll fly blind. Create a Google Ads account, install the tag on your thank-you page, and set up goals for KYC completion, loan application, or WhatsApp chat. In Chalakudy, we recommend adding call tracking that records calls from Main Bazaar Road and surrounding villages. This data tells you which keywords actually drive revenue.
2Build Keyword Lists Around Local Intent+
Instead of betting on 'fintech app' or 'loan online', list the exact phrases your Chalakudy customers type. Think 'loan agent in Chalakudy', 'mutual fund near Kodakara', 'send money to Thrissur'. Include Malayalam variants and the English terms people use on WhatsApp. Group these into tight ad groups with matching landing pages. This structure lifts Quality Score and lowers your cost per click.
3Launch Geo-Targeted Campaigns Around Chalakudy+
Set your location targeting to a 25-30 km radius around Chalakudy town, but exclude areas you can't serve. Add bid adjustments for the Bus Stand Area and Market Road, where commercial density is highest. If you serve NRIs, add a separate campaign targeting Dubai, Abu Dhabi, and other Gulf cities — <a href="https://adsmg.ai/services/google-ads/saas/chalakudy">SaaS Google Ads in Chalakudy</a>. Keep budgets separated so a spike in one region doesn't eat the whole spend.
4Optimize Landing Pages for Mobile and Malayalam+
Most of your traffic will come from phones on 4G, so your landing page must load fast and display UPI options clearly. Translate key sections into Malayalam, show a local Chalakudy phone number, and include a WhatsApp button. Run a mobile speed test and compress images until your load time is under 2 seconds. A page that takes 4 seconds will lose half your clicks.
Google Ads Success Checklist for Fintech
Everything you need to get right — from account setup to ongoing optimization.
Verify your Google Business Profile with a Chalakudy address
Add your Main Bazaar Road or Bus Stand Area address, set the category to 'Financial Consultant' or 'Loan Agency', and upload photos of your office. Complete profiles get 7x more clicks, and they feed location extensions in Google Ads. Update hours before Onam or tax season.
Install WhatsApp click-to-chat on every landing page
Add a floating WhatsApp button with a pre-filled message like 'Hi, I found you on Google Ads in Chalakudy. I need loan details.' Auto-reply in Malayalam to capture enquiries even at night. This is the single cheapest way to lift conversions for local fintech products.
Prepare RBI and SEBI compliant claim library
Write approved disclaimers for interest rates, returns, and risk. Keep a list of banned words like 'guaranteed', 'risk-free', 'minimum return'. Store PDFs of necessary licences and registration numbers so your ad account won't get suspended when Google reviews your account.
Set up call tracking for your local Chalakudy number
Use a call tracking number so Google Ads records which keyword drives a phone call. This matters because many MSME owners around Kodakara and Angamaly prefer to call before they fill a form. Without call tracking, you'll undercount conversions and make bad optimisation decisions.
Channels AdsMG runs
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